Get To Know Us
Since 1955, Federal Way Custom Jewelers (FWCJ) has been a cornerstone in the greater Seattle area, offering a blend of traditional and modern designs. As a third-generation family business led by jeweler Sean Criss and business partner Brandon Jenkins Moak, we’re proud to uphold a legacy of exceptional customer service and high-quality selections.
At FWCJ, we’ve established a reputation within our local community and online for our custom-made designs, meticulous repairs, and captivating inventory. Our brick-and-mortar store in Federal Way, WA, is a hub for enthusiasts seeking unique pieces. Our online platform caters to our global audience of gemstone lovers and jewelry aficionados offering the same level of service and quality.
Whether you’re perusing our in-store collection or exploring our online offerings, we strive to provide an immersive and pressure-free shopping experience. We believe jewelry should reflect individual style, which is why we offer a diverse array of options and encourage custom designs.
With over 68 years of experience, our master goldsmiths blend modern techniques with time-honored skills to create stunning pieces that endure generations. Beyond sales, we take pride in preserving sentimental value by restoring heirlooms and offering comprehensive services such as estate advising and ethical appraisals.
At FWCJ, we’re committed to giving each client a positive experience, whether you’re searching for the perfect piece or entrusting us with a cherished possession. We look forward to earning your trust and becoming your trusted jeweler for generations to come.
Our Story
Founded in 1955, FWCJ stands as the oldest small business in Federal Way, initially housed in the ‘Olde Federal Way Shopping Centre.’ Originally focusing on jewelry gifts, the store transitioned under Rene Criss’s ownership in 1980, evolving into a hub for colored gemstones and custom designs. In 1994, he expanded to our present location on 320th Street, and the new store was designed to provide a comfortable and creative environment that welcomed clients of all ages, budgets, and levels of jewelry experience.
Rene wed Lorraine in 2002, and they quickly became partners. Her contribution to modernizing the store launched the company’s rapid growth.
In 2007, Sean Criss, Rene’s son, and Brandon Jenkins Moak, a local gemstone collector, began their journey at FWCJ, honing their skills under seasoned mentors and acquiring invaluable expertise along the way. Fast forward to 2022, Sean and Brandon assumed ownership, continuing FWCJ’s legacy of excellence.
Today, we pride ourselves on being South King County’s number one jeweler, dedicated to delivering top-notch jewelry, expert repairs, and trusted advice to our clientele. We view ourselves not just as jewelers but as trusted partners here to help you celebrate all of life’s milestones.
Our Commitment To Each Client
Why Shop With Us?QUALITY
We are dedicated to creating beautiful, long-lasting jewelry of the very best standard. We craft jewelry of the finest quality, meticulously handmade by expert artisans in our local goldsmith’s workshop. Each piece, from antique rings to loose gemstones, is handpicked for its unique beauty and excellence.
BEAUTY
Our varied inventory is curated to dazzle, reflecting the diverse tastes of our clientele. Attention to detail, fine gemstones, and expert craftsmanship ensure each piece is a timeless work of art that will look stunning for decades to come.
VALUE
We maximize our clients’ budgets without compromising on high quality standards. By working directly with sources, offering estate items, and using recycled materials, we ensure competitive prices for long-lasting beauty.
KNOWLEDGE
Our GIA-trained personnel collectively have 60 years of gemology expertise, enabling us to provide professional guidance and advice. Our commitment to lifelong learning ensures that our clients make informed decisions.
SERVICE
We prioritize transparency, knowledge, and kindness when it comes to our service, offering a positive shopping experience online and in-store. Backed by a 1-year warranty on custom work and repairs, and a 30-day return policy on in-stock items, we stand behind every piece of jewelry we offer.
TRUST
We value your trust and uphold ethical standards set by industry organizations, like Jewelers of America, the Retail Jewelers Organization and American Gem Trade Association. All items left in our possession are fully insured, and we provide detailed documents to protect both parties. Your trust is our priority.
Meet Our Jewelers
Your Trusted Source For All Things JewelrySean
Co-Owner & third-generation jeweler | GIA Accredited |Design Expert| Gemstone Specialist
Sean has been an integral part of our team for over 16 years, having grown up in the business as Rene’s son. He holds a GIA Accredited Jewelry Professional certification and has a genuine passion for colored gemstones and diamonds. Known for his kindness, charming wit, and great sense of humor, Sean ensures that every interaction at our store is enjoyable and memorable – you’ll leave with beautiful jewelry and a smile!
Custom Design Requests
Sean’s design aesthetic is eclectic, ranging from modern ceramic rings to mid-century watches and Victorian brooches. Over the years, he has worked with thousands of clients, crafting everything from engagement rings and wedding bands to memorial jewelry and graduation gifts. No custom project is too big or small for Sean, who excels at guiding clients through the design process with expertise and creativity. Whether you need a meteorite inlay or a galactic wedding band, Sean is the go-to expert for all your custom jewelry needs.
Intricate Repairs & Restoration
In addition to his design skills, Sean is a proficient jewelry repair and restoration specialist. As a third-generation jeweler, he understands the value of sentimental items and the importance of reputation and integrity when it comes to repairs. Sean offers clients personalized advice and options to ensure the best outcomes for their repair or restoration needs. From ring sizing to fixing prongs and restoring Art Deco engraving, Sean can expertly handle any repair project with precision and care.
Gemstone Knowledge
Sean’s favorite gemstone family is Garnet, particularly Tsavorite, the rare green variety. He is well-known in the Federal Way area for his stunning Sapphire engagement rings, Black Opal designs, and expertise in rare and exotic gemstones. Sean is also skilled at custom faceting gemstones for clients’ future projects. As our colored gemstone expert, he can identify colored stones and help clients source the perfect gemstone for their next project.
Life Beyond Jewelry
Above all, Sean values community and strives to be a trusted advisor and friend to every client. Outside of work, he enjoys outdoor adventures, boating, cooking, and indulging in sci-fi & fantasy literature, along with spending time with his two cats.
Brandon
Co-owner | General Manager | Diamond Curator | Accredited Gemologist
Brandon has been with FWCJ in various capacities since 2007 but has been leading the store since 2015. During this time, he completed a degree in Molecular Biology at Seattle University and the Accredited Gemologist program from the ISG. Brandon has attended numerous tradeshows, gemology conferences, and appraisal workshops, and has contributed articles to several trade magazines.
He is passionate about the science of gems, gemological evaluation, and the history behind period jewelry. His favorite gemstones include Red Spinel or Black Opal, and he has been collecting gems and minerals since childhood, fueled by family members in the industry.
Jewelry & Stone Curator
At FWC Jewelers, Brandon’s primary role is as our primary buyer. Since Rene’s retirement, he has acquired all of our colored gemstones and new jewelry inventory. He has also curated our collection of antique and vintage jewelry, spanning 250 years of history, in our beloved ‘estate cases’ since 2016. Additionally, Brandon serves as our primary Diamond buyer and assists our custom design staff in sourcing GIA-certified natural and lab-grown Diamonds for our designs.
Estate Advising
Brandon also offers our Estate Advising Service, assisting clients with sorting through their collection of fine jewelry, establishing value, and advising on selling strategies. He is an estate jewelry expert and is happy to guide clients through difficult jewelry decisions, especially involving inherited items.
Life Beyond Jewelry
Outside of work, Brandon and his wife Gina are active in the community. Brandon serves on the board of directors of the Federal Way Symphony Orchestra and South Sound Live! Performing Arts Group, as well as on the City of Federal Way Economic Resilience Taskforce. In his spare time, he enjoys horticulture, cooking, traveling (Scotland is his favorite destination), collecting art and jewelry, and spending time with friends and family.
LaDonna
Jewelry Designer | Diamond Expert | GIA Accredited | Estate & Gold Buyer
LaDonna is our resident diamond expert and one of our jewelry design specialists, also serving as our primary estate jewelry and gold buyer. She completed training at the GIA with accreditation as a Jewelry Professional and additional coursework in diamonds and pearls. In addition, she holds an Associate’s Degree in Veterinary Science. LaDonna has been with us for over 13 years, bringing over 25 years of jewelry experience, including time in jewelry manufacturing and quality control.
Complex Projects
Her in-depth knowledge of jewelry manufacturing and repair techniques gives LaDonna unique experience and skills in our industry. If you have an unusual custom project or complex repair in mind, LaDonna is the one for the job. She will take the time to explain the custom fabrication process and the details of how we make or fix our items so that our clients better understand their jewels. With ‘the eye’ for design, she successfully guides these projects to completion.
Custom Designs
Describing her aesthetic, LaDonna would say she has two passions: she loves the clean lines and understated elegance of classic designs, but she is also charmed by antique items. Her designs, from custom engagement rings to projects inspired by Art Deco, Edwardian, and Victorian styles, each tell a story. LaDonna has a passion for turning her client’s ideas and wish lists into cohesive and beautiful designs, then turning them into reality.
Diamond & Vintage Specialist
LaDonna’s favorite gem? Diamonds, of course! They are sparkly and versatile, making them her best friend. Skilled at diamond grading, she can help clients learn the 4Cs of diamonds and prioritize features that result in the most beauty. LaDonna is also our trusted estate advisor and gold buyer, with a wide and deep knowledge of vintage jewels to authenticate and value items for our clients, whether they are looking to sell or simply curious.
Life Beyond Jewelry
Outside the office, she enjoys outdoor adventures with her grandkids and two Pomeranians, gardening, traveling, reading, and learning about various topics, which she later puts to use at Trivia Night, where she excels.